Presenting to Diverse Audiences (scientists or non-scientists)
When giving a presentation to an audience with varying levels of knowledge on your topic, it can be challenging to strike a balance between providing enough detail for the experts and not losing the novice audience. Preparing such talks opens up a taunting dilemma that can increase your anxiety and hinder presentation effectiveness.
This is also one of the questions I often get from my workshop participants (scientist). Fortunately, there are several strategies you can use.
If you are new to your topic and inexperienced in presenting, I suggest you to choose a single audience (target group) and adapt your presentation for them. This might ignore some people, but it will be more effective for the majority and is easier to prepare.
If you are already an expert on the topic and have done a couple presentations on the topic before, it is possible to cater to both groups by following (some of) the following strategies:
- Start with an engaging introduction that clearly outlines the purpose of your research and why it matters. This can help to capture the attention of both groups.
- Use simple language and avoid technical jargon as much as possible. This can help to make your presentation accessible to the novice audience while still being understandable to the experts.
- Provide context and background information where necessary, but be careful not to spend too much time on it. The experts will likely be familiar with the background, so you don’t want to lose their interest.
- Highlight the most important points of your research, but also provide some details for the experts. You can do this by providing a high-level overview of your findings and then diving into more specific details for those who are interested.
- Use visuals, such as graphs, charts, and images, to help illustrate your points. This can be especially helpful for the novice audience to understand complex concepts.
- Finally, be prepared to answer questions from both groups. The experts may have more in-depth questions, while the novice audience may need clarification on certain points.
In summary, it is possible to present to both experts and novices by using a combination of clear language, context, visuals, and providing both high-level overviews and specific details. With these strategies, you can ensure that your presentation is engaging and informative for everyone in the audience.
Hope that helps and I wish you good luck with your next presentation!