Dr. Jernej Zupanc • Founder and Director

My passion is to study and teach how to visually present complex messages and make them easy to understand. I run workshops for PhD students and postdocs in Europe, US and Asia, and consult on business communication and grant writing (Horizon 2020).

I was a PhD researcher and PostDoc in computer science at University of Ljubljana (2006-2012) and a Fulbright Scholar at Northeastern University (2009-2010). I also worked as Head of computer vision at a startup for five years and was a Horizon 2020 External Expert Evaluator for business and innovation support programes. Now, my primary focus is training and consulting.


When studying various communication approaches, I first look at the visual aspect, however, I eclectically collect best practices from communication experts no matter their field of application (persuasion, psychology, marketing, graphic design, photography, journalism etc.). I’ve also studied thousands of visualizations and reverse engineered best practices. For each approach, I try to find out: (1) does it work, (2) can my clients use it to improve their communication.

Through years, I have collected the materials and prepared them in a sequence of easy to grasp lessons and exercises which constitute my Seyens workshops. You’ll be able to quickly internalize the concepts, mostly because they make sense and can be directly applied to what you do.

From my work in diverse environments (research, engineering, policy, business), and Seyens workshops, where I’ve been exposed to hundreds of researchers from various research fields, I have developed the ability to quickly absorb scientific concepts and see them from different perspectives. This allows me to guide you with feedback on how you can improve the way you communicate your own research.

You might find it relevant that I too have conducted research. My PhD was in computer science (biomedical image analysis) and I was a Fulbright scholar at Northeastern University in Boston. After returning from the USA, I wrote a manual on how to prepare the Fulbright proposal which has since helped over 100.000 applicants from 205 countries. In the last three years, I’ve been active as an evaluator of H2020 research and innovation related proposals. I’ve read more than 4000 pages of project proposals and gained significant experience on being on both sides of project application (having independently written €3M+ of grant proposals and consulted on €10M+ of successful grants). My professional profile is on LinkedIn.

My professional positions

And then there is Seyens, the meeting point of my passion for science and my purpose of adding value. It is where I’ve found I can contribute. It is truly a ‘help science do science’.

We operate out of Ljubljana (Slovenia) and Heidelberg (Germany). Best way to reach us is by email.

Request a quote for a workshop or just get in touch to see if we can work together. You will hear back from us in < 24 hours.

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